Hello, we are here with a post that can be a savior for the retailers. We have brought 5 retailing software tools that most people are not aware of and need to opt for to manage the business activities.
Retailing is a complex activity where a lot of efforts are to be made to manage every work with efficiency. The retail activities include managing the raw stock, products, payments, inventory, contacts, customers, and much more. It also becomes important to manage the market trends and opt for the products accordingly. To stay competitive in the market, one has to follow the customer preferences and decide the availability of the product accordingly. Here is watch some feature of retailing software which you must consider in 2020.
Let us have a look over the retail software tools that you might not be aware of.
- Accounting software
The accounting software is an important technology-driven version of a traditional sales ledger. The software helps the retailers to track the incoming and outgoing monetary transactions as well as is capable of generating the history reports of the financial activities.
The major features of the accounting tool include accounts receivable, accounts payable, general ledger, financial reporting, and financial management. A few of the best accounting software also come with more advanced features such as payroll services, reporting, and analytics.
The payroll services include the activities such as managing the payroll for employees along with the paychecks generation based on attendance and leaves and also deduct the necessary taxes automatically. The software also helps to monitor the sales and determine the product margins and markups to calculate the activities.
- Customer Relationship Management Software
CRM software known as customer relationship management software is a useful tool that helps retailers to manage their customer interactions. The traditional methods used to keep in-person interactions to stay updated with customer choices, but with modern software, the retailers can easily use different platforms such as emails, messages, social media accounts, phone calls, messenger services, and much more. The CRM software tool helps the retailers to outreach the customers and help to streamline all the communications and relations.
The CRM software provides the benefits such as tracking interactions, managing contacts, managing leads, storing documents and data, managing calendar dates, and much more. The major advanced features for the retailers are:
Managing the customer data by designing the searchable database of the customer data and their purchase history to have easy cross-selling, reference, and upselling. The software can automate the messages or emails to provide the customer with a personalized experience and respect their preferences. The software also collects and stores the demographics data to the customer profiles so that the retailer can group similar customers into different groups.
- Ecommerce software
Ecommerce software is one more tool that helps the retailer to set the digital front of their store and manage the online sales. Apart from this, the tool also helps the users in shipping activities and enables tracking of the product and stock listings.
This tool provides the benefits such as product listing, website design, sales reporting, online payment, and much more. A few of the advanced features for the retail industry include:
The online shopping cart enables the customers to fill the cart with products they like while browsing the online store. The software also allows estimating the shipping time as well as the handling and packing costs for products and includes them in billing. Integration with third-party platforms for shipping and delivery also becomes easy. Managing the marketplace becomes easy by integrations with third-party platforms such as Amazon, Flipkart, Facebook Marketplace, Etsy, and much more.
- Field service management software
The FMS software manages the delivery of products to the desired customers for the retailer’s business. The software makes it easy to coordinate the mobile workforce of delivery agents and make sure that they don’t waste much time in searching for the customer’s address. The FMS software includes major features such as work order management, dispatching, collection of payment, mobile access, and much more. The special features for retail users include:
Dispatching the courier to the customer’s address. Planning a custom route for the delivery agent to manage multiple deliveries in a single locality. Manage the partners and create the profiles for all the delivery agents to manage the interactions between them and make every communication easy.
- Customer support software
Last but not the least, the customer support software is used to provide in-person help desk software digitally to the customers to automate the redundant task of responding to faqs. This tool helps the retailers to address customer complaints more effectively along with less human efforts and requirements.
Majorly the customer support software offers the features such as ticketing, knowledge base, issue tracking, and escalations. A few of the exceptional features for the retailers include:
The software helps to create a centralized knowledge base of some frequently asked questions and frequently faced queries. This helps to save the time spent on repeated solutions to such queries by the manual human staff and allows to explore the knowledge before reaching any calling agent. The software also helps to track the journey of any complaint or issue right from the beginning till it is resolved. Also, the software allows the users to create predefined replies for a few questions or different scenarios and automate the task of filling in details such as ticket ID and estimated solution time.
These were 5 retailing software tools that help the retailers to achieve benefits with minimum expenses and best efficiency. The use of advanced software not only reduces the efforts, time, and budget of activities but also helps to manage every business task effectively along with customer satisfaction and employee satisfaction.
Apart from these 5 types of software tools there exist many more such as inventory management software, POS software, retail ERP software, marketing automation software, and many more out in the market. It becomes important to select the tools as per the requirement of the business unit and the total budget to meet the requirements.