Improvely

Track & Protect Your Online Marketing

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Improvely is a powerful conversion tracking and click fraud detection software designed to help marketers, advertisers, and agencies optimize their digital advertising campaigns. It consolidates performance insights across multiple traffic sources, such as PPC, email, social media, and affiliate channels, to attribute conversions accurately and detect fraudulent activities in real time. Improvely enhances marketing ROI by identifying which sources and ads drive actual results.

Unlike traditional analytics tools, Improvely tracks individual visitors, builds detailed profiles, and flags suspicious behavior patterns that may indicate click fraud or bot activity. The platform supports seamless integration with advertising platforms like Google Ads, Bing Ads, and social networks, along with e-commerce platforms including Shopify and WooCommerce.

Its easy-to-use interface allows users to set up conversion tracking quickly without complex coding or extensive technical knowledge. Improvely also supports white-label reporting and multi-user access, making it ideal for digital marketing agencies managing multiple client accounts. It provides daily or real-time alerts for any suspicious activity and offers advanced segmentation for better targeting. With its built-in analytics dashboard and flexible pricing plans, Improvely is an efficient, scalable solution for businesses looking to reduce wasted ad spend, monitor marketing effectiveness, and maintain full control over campaign performance and user behavior analytics.

Pricing of Improvely

Freelancer

USD 29.00

Month

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10000 visits tracked per month
1 team member
Visit & conversion tracking
Click fraud monitoring
Split testing tracking tools

Startup

USD 79.00

Month

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50000 visits tracked per month
3 team members
Visit & conversion tracking
Click fraud monitoring
Split testing tracking tools

Small Agency

USD 149.00

Month

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100000 visits tracked per month
Unlimited team members
Visit & conversion tracking
Click fraud monitoring
Split testing tracking tools
Sub-accounts

Large Agency

USD 299.00

Month

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250000+ visits tracked per month
Unlimited team members
Visit & conversion tracking
Click fraud monitoring
Split testing tracking tools
Sub-accounts
White-label reporting

Key Features of Improvely

Key Features:

Threat Intelligence
Endpoint Management
Vulnerability Protection
Cloud Encryption
Endpoint Protection
Threat Response
Web-Application Security
DDoS Protection
Anomaly/Malware Detection
Password Protection
Cloud Security

Key Specification

Other Categories:	Cloud security software Website Security Software Click Fraud Software Data Center Security Software Browser Security Software Cybersecurity Software Network Security Software Internet Security Software
Deployment:	Cloud Hosted,Hybrid,Any
Customer Support:	Phone,Email,Live Chat
Customization:	No
Languages Support:	English

Who uses Improvely

StartUps

SMEs

Agencies

Enterprises

Company Details

Company Name:	Awio Web Services LLC
Headquarter:	North Carolina United States
Social Media:

Improvely Description

Improvely is a specialized web-based analytics and tracking tool designed to improve advertising efficiency through detailed conversion tracking and sophisticated fraud detection. Tailored for marketers, advertisers, and agencies, Improvely allows users to track which specific ads, campaigns, keywords, and traffic sources generate the most value—offering deep insights into customer acquisition funnels and marketing performance.

Its standout feature is the ability to detect and prevent click fraud. Improvely continuously monitors traffic for unusual or suspicious patterns, such as multiple clicks from the same IP address, bots mimicking user behavior, or spikes in activity. If fraudulent activity is detected, the system triggers real-time alerts and provides logs for investigation, helping users prevent wasted ad budget.

The platform builds comprehensive visitor profiles, recording individual journeys, pages visited, devices used, and referring URLs. These profiles enable businesses to segment high-value customers and optimize campaigns to focus on what works. A/B testing, funnel analysis, and conversion attribution further enhance optimization efforts.

Improvely integrates with major ad networks and platforms without requiring JavaScript-heavy implementations or external plugins. It is ideal for marketers looking to manage multiple campaigns across channels. Additionally, it supports white-label solutions and team-based access controls, making it a suitable choice for agencies managing multiple clients.

Its dashboards are user-friendly, customizable, and packed with essential metrics. Daily reports, traffic quality analysis, and real-time fraud alerts help marketers stay proactive. Whether you're tracking Google Ads, Facebook campaigns, or affiliate marketing efforts, Improvely helps connect performance data with actionable insights. It’s also cost-effective, offering scalable pricing to match the size and scope of the user’s traffic volume and business model.

In essence, Improvely delivers clarity, security, and control to digital marketing strategies—empowering users to make smarter ad spend decisions and safeguard their budgets against fraud.

⭐ Key Features & Specifications

Conversion Tracking: Tracks sales and sign-ups across campaigns and channels
Click Fraud Detection: Identifies invalid clicks, bots, and suspicious IP behavior
Visitor Profiles: Logs complete customer journey and source attribution
Real-Time Alerts: Instant notifications for suspected click fraud
A/B Testing Support: Analyze performance across landing page variations
White-Label Reporting: Custom branding and reports for clients
Agency Tools: Multi-user access and account segmentation
Integrations: Compatible with Google Ads, Bing Ads, Facebook, Shopify, WooCommerce
Analytics Dashboard: Visual performance reports and funnel tracking
Traffic Segmentation: Filters visitors by behavior, source, or geography
No Coding Required: Easy setup without technical expertise