Sydney Digital Agency

PRIMA WINES With over 40 years of experience in the art of winemaking and viticulture, Prima Wines sources and imports Australian wines from the country’s most renowned vineyards. They use their decades of experience in the wine export world to ensure that their buyers are at the forefront of the global wine market. THE CHALLENGE Prima wines website was out-of-date and very simple, dating from when they were a smaller company. As they expanded their operation in Japan and are now penetrating the European market, they needed a website that could establish a relationship with their audience. The content was written by native speakers, to ensure that the communication was accurate, flowy, but also culturally adapted. THE SOLUTION We designed a minimalist refined interface, in black and gold, which gave the website a luxury finish, resonating with the European market, the Japanese market and the Australian market. The content was written by native speakers, to ensure that the communication was accurate, flowy, but also culturally adapted.