Cross Graphic Ideas

ABOUT THE CLIENT- Vinayak Diamond Tools is an ISO 9001 certified conglomerate entitled the largest manufacturer of stone cutting and processing tools in India. Our close affiliation with stone processing units aids us in producing processed and purified tools with effective performance under any given condition. VDT tools are extremely cost-effective with zero compromises on the quality of multiple applications, stone type or style. SERVICES PERFORMED – Branding (Logo, stationery, brochure, etc.) UI / UX Website Design & Development Outdoor Signages/ boards Rollup Banners Newspaper and Magazine Ads Photography & Event Graphics Search Engine Optimization Social Media Marketing CHALLENGES - When your customers are extraordinary, you have to be, too -- so Vinayak Diamond Tools needed a website that would not only inform, but sell, and sell well. They wanted to make their brand identity with the current trends and they were looking to make it more agile and vibrant. Also, they were searching for a solution through which they can manage the social media marketing, so we gave our best presentation to get the deal done. SOLUTIONS - After a thorough analysis, keeping in mind each of Vinayak Diamond Tool’s target audiences we did personas, and WordPress website design for them. Cross Graphic Ideas created a flexible, scalable, easy-to-use platform that not only generates leads but drives conversions. With this new website, the client wanted to expand their online exposure worldwide, and this was able through SEO. We also did a variety of other branding materials for them, including stationery, brochure, event graphics, photography, magazine ads, and newspaper ads. With the aim of building trust, we create awareness and execute them through our social media service. OUTCOME - Fully responsive neat and clean website Increase Traffic from the website. Higher conversion ratio with a new brand. Increase in social media followers and greater visibility